World-renowned innovation expert Clayton M. Christensen explores the personal benefits of business research in the forthcoming book How Will You Measure Your Life? Coauthored with James Allworth and Karen Dillon, the book explains how well-tested academic theories can help us find meaning and happiness not just at work, but in life.
“THE MARGINAL COST OF DOING SOMETHING ‘JUST THIS ONCE’ ALWAYS SEEMS TO BE NEGLIGIBLE, BUT THE FULL COST WILL TYPICALLY BE MUCH HIGHER.”
100 Percent Of The Time Is Easier Than 98 Percent Of The Time
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